Love the softest yak hair, but just can’t abide those coarser fibres? Well fret no more, as social enterprise Shokay
has done the hard work for you – painstakingly hand-combing and sorting the finest down from majestic Himalayan yaks. A product of the Harvard Business Plan Contest, Shokay enables Tibetan herders to earn a sustainable
living that fits neatly with their traditional lifestyle – meaning Shokay’s clothes, accessories and homewares deliver a doubly warm and fuzzy feeling. At an annual rate of 100g of down per animal, it takes 3-5 yaks to create just one sweater. Which makes Shokay products very exclusive indeed.